Darn, this is the book I wish I could write - I’ve been playing with Radian6, SM2 Techrigy and Blogpulse, but I don’t have the range of experience this new ebook, published July 1st 2008, has in it - and I just printed it up, which is what I suggest you do.
I also wrote about Social Web Analytics EBook - print it out and read it at Webmetricsguru and there’s an embeddable version of the ebook, as well.